Marketing Letter Regarding Life Insurance Planning

[Date]

[Client Name]
[Client Address]
[Client City, State, Zip]

Dear [Client Name]:

Life insurance planning is generally an integral part of most financial planning strategies. Our firm can work with you to determine how life insurance can help you achieve your wealth transfer goals. For example, life insurance proceeds can often be sheltered from estate taxes by transferring the policy to an irrevocable life insurance trust. Life insurance can also be used to facilitate business succession planning or to fund buy/sell agreements for closely held business transfers.

As with all planning, it is important to quantify the income, estate, and gift tax consequences as early as possible. We can help you identify the tax issues in your current strategy using life insurance. We can also assist you in achieving your wealth transfer goals by evaluating your existing life insurance policies and suggesting appropriate life insurance products that will be suitable to your needs in the future.

As part of our services we can evaluate the advantages and disadvantages of policy replacement. In some cases, policies do not need to be replaced, just modified to better meet your needs. But, modification sometimes causes loss of other favorable benefits. We are prepared to discuss the ramifications of modifying a life insurance policy.

In addition to identifying the right type of insurance policy, we can assist you in reviewing your existing beneficiary designations to ensure your family’s needs are adequately considered. Over time, situations change and original beneficiary designations may no longer be appropriate. Inappropriate beneficiary designations can have significant unintended effects on future planning.

If you would like more information on how life insurance might accomplish your tax and financial planning goals, please don’t hesitate to contact us.

Best regards,

 

(Planner or client contact person)