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The client letter can be downloaded in Microsoft Word® format and modified as you see fit for use with your clients. (Complete download instructions)

 

Marketing Letter Regarding Benefits of Cafeteria Plansa


[Date]
[Client Name]
[Client Address]
[Client City, State, Zip]
Dear [Client Name]:


This letter is to let you know that our services include cafeteria plan design, implementation, and compliance services. Evaluating your current cafeteria plan and developing a comprehensive strategy can help ensure that your entire benefit plan establishes a competitive edge to attract and keep employees while maximizing your business’s income and equity goals.

Our compensation planning staff is well trained in state-of-the-art planning and design techniques. We can assist you in maximizing your company’s tax savings as well as in making sure your plan meets the Internal Revenue Service’s strict qualification and nondiscrimination requirements for cafeteria plans. There are several recent tax law changes that affect the benefits that may be offered under cafeteria plans. The definition of qualifying child, which can affect whether a child qualifies for medical coverage as a dependent, has been changed, and new IRS guidance clarifies how children of divorced or separated parents are treated for purposes of employer-provided tax-free health care benefits. Additionally, Michelle’s Law ensures that dependent college students who take a medically necessary leave of absence do not lose health insurance coverage. However, providing the continued coverage under the cafeteria plan may violate the cafeteria plan rules. Therefore, your current cafeteria plan may need to be amended so that it precisely follows all the rules in terms of plan design, written plan documents, and operations in order to retain all the benefits and tax savings associated with cafeteria plans. Compliance with various governmental reporting requirements should also be verified to avoid substantial penalties for failure to file such reports.


We believe in a team approach to planning. As experienced professionals, we can add value to your overall benefit plan. I will call you next week to see how we may assist you in making the most of your cafeteria plan and in keeping abreast of the laws regarding cafeteria plan compliance and nondiscrimination.
Best regards,

__________________________
(Planner or client contact person)



Note:

a Regs. 301.7216-1 through -3 impose stringent rules on disclosing and using tax return information on tax return preparers. If the client is a tax-only client (i.e., the practitioner has not been engaged to provide other services), the practitioner must obtain written consent prior to sending out materials discussing or promoting nontax services. See section 802 for a discussion of the disclosure requirements and exceptions.